The truth is that not everyone is a trailblazer, but the success odds remain high for the determined and those who choose to surround themselves with other trailblazers. A huge number of people dream of making it from a startup to success and riches, but you would need to have what it takes to actualize this dream. The approach you take with regards to your dream is what will determine how fast you move from being an employee to the successful entrepreneur you dream of becoming. But then how can you start working towards that entrepreneurial success?
1. Determine what it is you wish to do – It is more like finding where your passion is but then it must also involve your skills, experience and abilities. When you want to setup something for yourself, then it ought to be something you would joyfully take on for most hours of the day every day for weeks and years to come. When thinking about this, also make sure you think about what would make others pays for what you are offering. It should be something that adds real value in the lives of others. You can actually interview a few potential customers even long before you start just to see what their thoughts are about what you are about to work on.
2. Take your chances – It can be frightening to think about working in an industry that is only emerging. Starting on something that very few have tried or very few understand can be a scary thing, but do not let that stop you. Be brave and confident in your abilities and ideas and you will have the strength to plunge right in. Be willing to make a few mistakes and learning from them to make improvements and you will slowly start making your way to freedom.
3. Design business and marketing plans – The great thing about modern times is that there are numerous channels you can use to reach to your target market. You can create content for your website, the use emails and social media as part of your marketing for the new business. The only thing you would need to do is find out everything there is about the channels you choose to use and then create marketing strategies that are bound to fetch you good results. A business plan is also very important because it details and guides you in making the business function. The plan should cover operating structure, product and delivery systems as well as expansion plans for later.
4. Be ready to thrive in chaos – Trailblazing means facing new challenges constantly and you need to be ready for whatever comes your way. Learning to thrive in chaos will be the only way to come out unscathed when entering into an emerging industry where you do not have the luxury of using tried and tested practices to be a success. You must be flexible and a quick learner to deal with the change that comes with every new information that comes in. A successful entrepreneur should look at change in a fun and exciting way to remain on the right path.
Moving from employee to entrepreneur is not such a hard thing to do. You just need to believe in your dream and have a strategy or working around it.
By Freda Marshall
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